Privacy Policy

epicshirtsthatgohard.com (referred to as "we" or "the Site") outlines the methods by which your Personal Information is collected, utilized, and revealed when you visit or make a purchase on the Site.

Contact

If you have any further inquiries, require additional information about our privacy procedures, or wish to file a complaint after reading this policy, please reach out to us via the contact page.

Collecting Personal Information

Upon your visit to the Site, we gather specific details related to your device, interactions with the Site, and any essential data required to process your purchases. If you reach out to us for customer support, we may also obtain additional information. For the purpose of this Privacy Policy, we term any information about a recognizable individual as "Personal Information". Please refer to the following list to understand the Personal Information we collect and the reasons behind it.

Information about your device Purpose of collection: To ensure accurate loading of the Site and perform Site usage analytics to enhance our Site. Source of collection: Gathered automatically through cookies, log files, web beacons, tags, or pixels when you access our Site. Disclosure for a business purpose: Shared with our processor Shopify. Personal Information collected: Web browser version, IP address, time zone, cookie information, products or pages viewed, search terms, and Site interactions.

Information about your orders Purpose of collection: To offer products or services as per our contract, process payment details, arrange shipping, and send invoices and/or order confirmations. Also, to communicate with you, analyze our orders for potential risks or frauds, and inform you about our products or services as per your preferences. Source of collection: Collected directly from you. Disclosure for a business purpose: Shared with our processor Shopify. Personal Information collected: Name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number.

Information for customer support Purpose of collection: To provide customer support. Source of collection: Collected directly from you. Disclosure for a business purpose: N/A Personal Information collected: N/A

Minors

Our Site is designed for individuals aged [19] and above, and we do not aim to gather Personal Information from minors intentionally. If you are a parent or legal guardian and suspect that your child has disclosed Personal Information to us, kindly contact us at the address mentioned above, and we will take necessary action to delete the information.

Sharing Personal Information

To assist us in delivering our services and fulfilling our agreements with you, we collaborate with service providers and share your Personal Information, as detailed above. For instance:

Our online store is powered by Shopify. You may refer to this link to learn more about how Shopify uses your Personal Information: https://www.shopify.com/legal/privacy. We may share your Personal Information in compliance with applicable laws and regulations, in response to a lawful request for information such as a subpoena or search warrant, or to safeguard our rights.

Behavioural Advertising

As mentioned earlier, we use your Personal Information to deliver targeted advertisements or marketing communications that we think may be of interest to you. Here are some examples:

  • We use Google Analytics to comprehend how our clients utilize the Site. To know more about how Google uses your Personal Information, please visit: https://www.google.com/intl/en/policies/privacy/. You can also choose to opt-out of Google Analytics by visiting: https://tools.google.com/dlpage/gaoptout.
  • We share information about your use of the Site, purchases, and interactions with our advertisements on other websites with our advertising partners. Some of this data is collected and shared directly with our advertising partners, while in some cases, we use cookies or similar technologies (which you may agree to, based on your location) for this purpose.
  • We utilize Shopify Audiences to display ads on other websites with our advertising partners to buyers who have made purchases with other Shopify merchants and may be interested in our offerings. We also share information regarding your use of the Site, purchases, and email address associated with your purchases with Shopify Audiences, allowing other Shopify merchants to make offers that may interest you. If you want to learn more about how targeted advertising operates, you can visit the educational page of the Network Advertising Initiative (NAI) at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt-out of targeted advertising by:

[Please include opt-out links from the services being used. Some common links are:

Furthermore, you can opt-out of some of these services by visiting the opt-out portal of the Digital Advertising Alliance at: https://optout.aboutads.info/.

Using Personal Information

Your Personal Information is utilized to offer you our services, such as selling products, handling payments, shipping and delivering your order, and keeping you informed of new products, services, and promotions.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • To perform a task carried out in the public interest;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

If you make a purchase through the Site, we will keep your Personal Information in our records, unless you request us to delete it. More information about your right to erasure can be found in the 'Your Rights' section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We may use some automated decision-making processes that do not have a legal or otherwise significant effect on you. For instance, Shopify, our processor, uses limited automated decision-making to prevent fraud.

Examples of services that may include elements of automated decision-making are:

  • Temporary blacklist of IP addresses associated with repeated failed transactions, which persists for a small number of hours.
  • Temporary blacklist of credit cards associated with blacklisted IP addresses, which persists for a small number of days.

If you have any concerns regarding automated decision-making, please see the 'Your rights' section below for more information

Selling Personal Information

Our Site engages in the sale of Personal Information as defined by the California Consumer Privacy Act of 2018 (“CCPA”).

Please insert:

  • The categories of information that are sold;
  • If Shopify Audiences is used: information pertaining to your use of the Site, your purchases, and the email address linked to your purchase;
  • Guidelines on how to opt-out of the sale;
  • Whether the business sells the information of minors (under 16) and if affirmative authorization is obtained;
  • If the business provides financial incentives to sell information, details about the nature of the incentive

GDPR:

If you reside in the EEA, you have certain rights regarding your Personal Information, such as accessing, porting, correcting, updating, or deleting it. To exercise these rights, please contact us using the contact details provided above.

Please note that your Personal Information will be processed in Ireland and may be transferred to countries outside of Europe, such as Canada and the United States, for storage and further processing. For more information on how data transfers comply with GDPR, please refer to Shopify's GDPR Whitepaper, which can be found at: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

CCPA

As a California resident, you have the right to know the Personal Information that we hold about you, to request that it be transferred to another service, and to request corrections, updates or deletion of your Personal Information. To exercise these rights, please use the contact information provided above.

If you prefer to appoint an authorized agent to make these requests on your behalf, please contact us using the contact information provided above.

Cookies

When you visit our Site, a small amount of information known as a cookie is downloaded to your computer or device. These cookies, including functional, performance, advertising, and social media or content cookies, enhance your browsing experience by allowing the website to remember your actions and preferences, such as login and region selection, so that you don't have to enter the information again each time you visit or browse from one page to another. Cookies also provide us with information about how people use the website, such as whether it's their first time visiting or if they are a frequent visitor.

To optimize your experience on our Site and provide our services, we use various cookies. You can review the current list of cookies on the merchant storefront by visiting this link: https://www.shopify.com/legal/cookies.

 

Cookies Necessary for the Functioning of the Store

Name Function Duration
_ab Used in connection with access to admin. 2y
_secure_session_id Used in connection with navigation through a storefront. 24h
_shopify_country Used in connection with checkout. session
_shopify_m Used for managing customer privacy settings. 1y
_shopify_tm Used for managing customer privacy settings. 30min
_shopify_tw Used for managing customer privacy settings. 2w
_storefront_u Used to facilitate updating customer account information. 1min
_tracking_consent Tracking preferences. 1y
c Used in connection with checkout. 1y
cart Used in connection with shopping cart. 2w
cart_currency Used in connection with shopping cart. 2w
cart_sig Used in connection with checkout. 2w
cart_ts Used in connection with checkout. 2w
cart_ver Used in connection with shopping cart. 2w
checkout Used in connection with checkout. 4w
checkout_token Used in connection with checkout. 1y
dynamic_checkout_shown_on_cart Used in connection with checkout. 30min
hide_shopify_pay_for_checkout Used in connection with checkout. session
keep_alive Used in connection with buyer localization. 2w
master_device_id Used in connection with merchant login. 2y
previous_step Used in connection with checkout. 1y
remember_me Used in connection with checkout. 1y
secure_customer_sig Used in connection with customer login. 20y
shopify_pay Used in connection with checkout. 1y
shopify_pay_redirect Used in connection with checkout. 30 minutes, 3w or 1y depending on value
storefront_digest Used in connection with customer login. 2y
tracked_start_checkout Used in connection with checkout. 1y
checkout_one_experiment Used in connection with checkout. session
checkout_session_lookup Used in connection with checkout. 3w
checkout_session_token_<<token>> Used in connection with checkout. 3w
identity-state Used in connection with customer authentication. 24h
identity-state-<<token>> Used in connection with customer authentication. 24h
identity_customer_account_number Used in connection with customer authentication. 12w

Reporting and Analytics

Name Function Duration
_landing_page Track landing pages. 2w
_orig_referrer Track landing pages. 2w
_s Shopify analytics. 30min
_shopify_d Shopify analytics. session
_shopify_s Shopify analytics. 30min
_shopify_sa_p Shopify analytics relating to marketing & referrals. 30min
_shopify_sa_t Shopify analytics relating to marketing & referrals. 30min
_shopify_y Shopify analytics. 1y
_y Shopify analytics. 1y
_shopify_evids Shopify analytics. session
_shopify_ga Shopify and Google Analytics. session
customer_auth_provider Shopify analytics. session
customer_auth_session_created_at Shopify analytics. session

 

The duration that a cookie remains on your device depends on whether it's a "persistent" or "session" cookie. Session cookies expire once you stop browsing, while persistent cookies last until they expire or are deleted. The majority of our cookies are persistent and will expire within two years from when they are downloaded to your device.

There are various ways to control and manage cookies, but please note that disabling or blocking cookies may negatively affect your browsing experience and some parts of our site may not function correctly. Most browsers automatically accept cookies, but you can choose to accept or reject cookies through your browser's settings, typically located in the "Tools" or "Preferences" menu. Additional information on how to modify your browser settings, block, manage, or filter cookies can be found in your browser's help file or through websites such as www.allaboutcookies.org.

Please keep in mind that blocking cookies may not completely prevent us from sharing information with third-party partners, such as our advertising partners. To exercise your rights or opt-out of certain information sharing with these partners, please refer to the instructions in the "Behavioural Advertising" section above.

Do Not Track

Please be aware that as there is no universal standard regarding how to respond to "Do Not Track" signals, we do not change our practices regarding the collection and usage of data when we receive such a signal from your browser.

Changes

From time to time, we may make updates to this Privacy Policy to reflect changes in our practices or for operational, legal, or regulatory reasons.

Complaints

As mentioned earlier, if you wish to file a complaint, please get in touch with us via email or mail using the contact information provided under the "Contact" section above.

If you are dissatisfied with our response to your complaint, you are entitled to file a complaint with the appropriate data protection authority. You can contact your local data protection authority or our supervisory authority at [Add relevant contact details or website for the data protection authority in your jurisdiction, such as https://ico.org.uk/make-a-complaint/].

Last updated: March 29, 2023